LG USA

Written By Joshua Glazer

Formulating user-centric language systems as part of a reboot of this electronics giant’s e-commerce platform.

  • Collaborated with business leads using agile methodologies to plot customer journey mapping, use cases and high-level requirements to increase business value.

  • Devised task scenarios for comprehensive user research and testing, including surveys and A/B testing.

  • Achieved $30 million in first-year revenue growth via a 50% increase in onsite conversions.

Joshua Glazer
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